'Stranger Things' Star Millie Bobby Brown is Launching Her Own Cosmetics Line

Millie Bobby Brown of Stranger Things is joining the ranks of celebrities with cosmetic lines. The 15-year-old star is launching her brand called "Florence by Mills" in honor of her great-grandmother. Brown's line will cater to the Generation Z shopper and offer products specific to pre-teens and teens.

According to Fashionista, Florence by Mills will be housed under the parent company Beach House, the same to produce Kendall Jenner's Moon oral care and Mitchell's Béis luggage line.

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so here it is, florence by mills. literally the love of my life, i cant begin to explain the love i have for this and how hard but crazy excited i was to create it. 2 years of creating a beauty and skincare brand jeez... that's a long time to keep a secret but now i can finally share the news with u all !! thanks for all the love and support you guys give me every single day, ohhh and also follow @florencebymills ily ♡

A post shared by mills (@milliebobbybrown) on Aug 20, 2019 at 6:00am PDT

Millie's interest in creating a cosmetics line came from her own experience with makeup from a young age. She told WWD:

"I guess I could never find anything that I liked to put on my face and it felt good. I'd take off my makeup and boom, another pimple would appear. There are multiple different products I've put on that weren't good for me. Some of those were anti-aging, and I was 10 years old."

Florence by Mills will be sold on its own site as well as through Ulta Beauty and Boots. Specific details about the products have yet to be released but the line will offer a face mist, under eye masks, as well as a skin tint, with prices ranging from $10-$34. The line is also cruelty-free and vegan, with a percentage of profits going to the Olivia Hope Foundation, in honor of Millie's late friend, Olivia Hope LoRusso.