Sarah Howard Poosh COO: Everything to Know About Kourtney Kardashian's BFF

Poosh COO and Kourtney Kardashian's BFF, Sarah Howard
Poosh COO and Kourtney Kardashian's BFF, Sarah Howard / Instagram / Sarah Howard

While watching Keeping Up With the Kardashians over the years, we've gotten to know tons of new people in the famous family's lives. One of these ladies is Sarah Howard, best friend to Kourtney Kardashian and COO of Poosh. While Sarah might be a new friend for some viewers, she and Kourtney go way back. How far, you ask? According to Elite Daily, they became friends in high school and have remained tight ever since. Here's everything you should know about her.

Sarah Howard Instagram

To check out Sarah's Instagram page, where she boasts an impressive 173,000 followers, click here.

Sarah Howard Job

According to Elite Daily, Sarah is responsible for Poosh's website's slogan, "The modern guide to living your best life." Sarah is really invested in promoting the accessibility of the lifestyle promoted by the brand, assuring that it's not elitist and followers don't have to be wealthy celebrities to achieve it.

Prior to becoming the Poosh COO, Sarah worked as a writer and editor for the LA Times, LA Confidential, and Mean Magazine. She also is the founder of Beauty Banter, a website which provides beauty and lifestyle advice and tips.

Sarah Howard Parents

According to Beauty Banter, Sarah grew up "in the industry." Her dad is the owner of the salon Pierre Michel in New York City, and he previously owned Make Up For Ever.

Sarah Howard Drama

Sarah has been featured more than usual on this season of KUWTK, particularly when she joined Kourtney on a girls' trip to Turks and Caicos. Fans of the show will remember some serious drama involving Larsa Pippen, when Sarah saw a woman crying in the bathroom on a night out. Sarah wanted to go comfort the woman but Larsa didn't want to get involved in someone else's problems.

"Who cares? It's not our fault," Larsa told the girls. "It's not our problem. I'm not trying to get to the bathroom and get in someone's business." Fans were super upset by Larsa's cold treatment and praised Sarah for showing compassion. After the episode aired, Larsa took to Twitter to defend her decision to mind her own business on the trip.


It's obvious that Sarah's involvement in Poosh didn't come from nepotism but rather her amazing talent in writing for the beauty world and her hard work in building a career for herself. Plus, she has a heart of gold, so we're looking forward to seeing more of her in future episodes of Keeping Up With the Kardashians!

Sarah Howard Instagram: @sarahrhoward

Sarah Howard Job: Founder of Beauty Banter, COO of Poosh

Sarah Howard Parents: Sarah's father owns popular New York City salon Pierre Michel

Sarah Howard Drama: Sarah and Larsa Pippen had drama on a trip to Turks and Caicos during a recent KUWTK episode.