Ariana Grande is utilizing the immense popularity of her Sweetener World Tour to ensure that the 2020 election is anything but a bust.
Paper reports that the 26-year-old star partnered with the non-profit organization HeadCount back in March. HeadCount is dedicated to increasing voter registration by setting up booths at concerts and festivals in order to “translate the power of music into real action.”
Since March, HeadCount has set up volunteer-ran booths at every stop on Grande’s tour. Folks who register receive pastel "Thank U, Next Gen" stickers.
HeadCount told CNBC that, between the Sweetener World Tour and festivals such as Bonnaroo, the organization has already registered 17,000 voters in 2019, more than during any other year before a presidential election.
2020 is going to be one hell of an election!
Grande told Elle back in July 2018 that she feels she has responsibility to “not only help people and comfort them, but also push people to think differently, raise questions, and push their boundaries mentally.”
Grande has been very open about things like her anti-Donald Trump stance, pro-gun reform support, and her overall liberal politics. When Elle asked her about musicians who keep quiet about politics, she said:
“If I’m not going to say it, what’s the f**king point of being here? Not everyone is going to agree with you, but that doesn’t mean I’m just going to shut up and sing my songs. I’m also going to be a human being who cares about other human beings; to be an ally and use my privilege to help educate people.”
It seems that Grande has no plans to stop using her voice, and is encouraging quite a few people to do the same.